Event promotion design and illustration for Wadebridge Wines

Celebrating five decades in business

Wadebridge Wines planned a special public event to mark its 50th anniversary, celebrating the business and the changing character of wine across five decades. As its long-standing design partner, we created an illustrated campaign identity that could bring the event together and give each decade its own personality.

The hand-drawn artwork, typography and carefully controlled colour palette were developed across A4 posters, large exterior banners and a menu-style event brochure. The same visual language ran through every piece, while allowing the individual decades to feel distinct.

Each brochure spread focused on a different period, from the 1970s through to the 2010s, combining decade-inspired illustrations with the wines selected for the event. As well as guiding guests through the evening, the finished brochure became a keepsake of the anniversary.

Creating the illustration and graphic design together meant the campaign could work consistently at very different sizes, from detailed brochure pages to banners designed to be understood at a distance.

If you are planning an anniversary, event or promotional campaign, we would be pleased to talk through the project.

See more examples of our illustration services and design for print.