Festival Logo Design for Wadebridge Wines

A family of identities for very different events

Wadebridge Wines created a series of mini festivals to showcase their knowledge of drinks beyond wine, and asked us to develop a distinctive identity for each event.

Our festival logo design used a consistent two-colour approach and hand-drawn illustration to connect the different events with the wider Wadebridge Wines brand. Each festival could have its own character, while still feeling clearly part of the same family.

Illustration gives each festival its personality

The artwork was shaped around the drinks themselves. Beer and Cider combined a craft beer glass with hand-drawn typography and illustration, while Rum and Tequila brought together imagery inspired by two very different drinks and their cultures.

For the Gin Festival, botanical ingredients became the starting point for a fresh blue and green identity. Across all three designs, illustration allowed us to make each event recognisable in its own right without losing the visual connection between them.