Lovat Holiday Parks

Visitor signage across a family of holiday parks

Lovat Holiday Parks needs signage to perform many different jobs across its locations, from helping visitors find practical information to introducing activities and shared guest facilities.

We have designed a coordinated range that includes main noticeboards, visitor maps, nature-trail start and finish boards, award panels, weather displays and signs for board-game, toy and dog-toy libraries.

Each sign is planned around where it will be seen and how it will be used. Clear hierarchy keeps detailed visitor information easy to follow, while Emma’s illustrations give the activity and amenity signs a friendly character that appeals to families.

We also consider scale, viewing distance, changing content, durability and fixing methods while preparing the artwork for production. Working with Lovat and trusted suppliers, we have helped carry its identity consistently across signage, maps, printed materials and other visitor communications.