Recently we have been working with Jo & Co, a great lifestyle and homeware brand based just outside Wadebridge at Hawksfield. With a logo in place, what they needed was their brand to be applied to stationery. We started with a postcard using their beautiful photographs and keeping the design very minimal. We wanted to communicate the quality of the brand with clean type and constrained colour palette.
The postcard was also designed to serve as a compliment slip too. We used the contact details as a frame on the crisp white page.
Next we designed a gift card – the near black Pantone covers the front, the white logo fresh against the intense blue. On the back we introduced a subtle pink and a hand written script.
We also sourced envelopes for the gift cards in a rich, dark blue.
For invoices and official letters we designed a single sided letterhead. Just using the same Pantone we maximised the white space. The bordered text appears again and we use a frame to enclose the content.
It was important to the client and us that the process of receiving something bought from them in the post was memorable. Therefore to house the invoice we designed bespoke envelopes in the rich dark blue minimally printed with their circle logo. The saturated paper feels luxurious as you lift the fold.
The inside is simply printed with ‘Thank you’ for that personal touch.
The reverse is printed with the contact details in crisp white.
We also produced some one colour circular stickers for the lifestyle brand in two designs and white printed tissue paper. The white logo on the white transparent paper is a lovely subtle way to brand the packages they send.
An advert we designed in keeping with the brand to help launch the new website. Simple colour scheme and typography reflecting the stationery we created.
We have also designed adverts for Jo & Co to go in magazine publications. Adverts are a great way to explore the brand and add value through lifestyle shots and layout design.
We love it when we can work long term with our clients and see their businesses grow. Jo&Co expanded to open a furniture store in May 2018 and we were able to help with design ideas, promotions and print. Here is a selection of our designs. For each piece of furniture we produced cards setting out the dimensions and care instructions, A5 folded to A6. We also designed little price cards that could stand on the units of furniture all in keeping with the pastel colour scheme. Next for the actual event we created an mailable invitation and graphics for an Instagram post. As part of our ongoing relationship with the brand we help with adverting designing adverts of all sizes for publications like Cornwall Living and Manor Magazine.
For 2019 we updated Jo&Co’s lovely minimal A6 mailers with fresh Spring imagery from their store. Printed on uncoated stock these handy cards double as complement slips as well as thank you notes when posting out their wares.
Extending the Jo&Co brand we have this little receipt card. A6 folded in half on lovely uncoated stock.
For the 2019 Royal Cornwall Show we created an A6 invite in the minimal and feminine Jo&Co style. We also designed a voucher entitling shoppers to a discount in store.
At the Royal Cornwall Show we created these huge banners to act as wallpaper and wood panelling for the Jo&Co Home stand. We re-created some Farrow and Ball style wallpaper and designed vector artwork of for the panelling and mirrors. The pink banners at the front set the tone.
In March 2020 we designed these stickers for Jo & Co, lovely off-white textured circles with gold foil lettering. Adding a touch of luxury to their in store packaging.
